This series focuses on helping product-based businesses improve key aspects of their marketing strategies, with a focus on improving online presence and reach in light of the social distancing requirements of the COVID-19 pandemic.
The series offers six workshop topics (more coming soon), each offered as a 90 minute online course. The goal of this series is to help early to mid-stage product-based companies refine their brand and marketing, and connect them with relevant service providers in the Baltimore area.
Tickets are free to Made In Baltimore members and pay-what-you-can for all other participants
Friday June 19 from 10 – 11:30am,
Kehinde Bademosi, How To Tell Your Business’ Story
Kehinde Bademosi is the Director of Social Innovation and Social Marketing of the Bureau of HIV/STD at the Baltimore City Health Department. A team he created from an ongoing partnership between Johns Hopkins and the health department. His work at the health department employs the immersive art of storytelling and social marketing to reimagine a more equitable public health system. With about two decades of key management experience from top ad agencies in Africa, Kehinde has led a consortium of brand experience specialists to work on many notable brands like UNICEF, Citi Bank, and Coca-Cola. Kehinde is renowned for co-founding Africa’s 1st Brand Experience School, Orange Academy. At Orange, he volunteers to train local creatives, socialpreneurs, and activists in the art of purpose-told storytelling. See more at www.kehindebademosi.org